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Daniel Hanson is a unique design and manufacture brand.

Established by Daniel and Julie Hanson in 1989, and with a reputation worldwide as the go-to dressing gown makers for Jermyn Street, Saville Row and luxury institutions worldwide, they have been producing world-class garments from the start. 

The brand itself is still a well-kept secret; worn in private by royalty and celebrity the world over. Their products not only look spectacular, but feel distinctly luxurious to wear. 

The product range today is indicative of Daniel Hanson’s status as a small and impeccable specialist manufacture house. 


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Daniel Hanson’s white-label (manufacture) clients demand only the very best, and its private clients return year-on-year

Read about the Daniel Hanson manufacture team here

WelcomeThe brand’s first foray into the world of e-commerce is launched. 2020

Welcome

The brand’s first foray into the world of e-commerce is launched.

2020

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Daniel’s Departure

Daniel passes away at 62 years old. Julie, Nicholas and Julian continue his work. The sons vow to “learn continuity and plan progress” under the watchful guidance of their mother and a board of trustees appointed by Daniel; consisting of a group of highly experienced and respected industry professionals. His obituary shown here was published in The Times newspaper in April 2019.

2019

Merry Christmas

Sir Elton John wears his own dressing gown, commissioned from Daniel Hanson in 2011, for the John Lewis' 2018 Christmas TV advert.

2018

2018

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Hanson & Sons

Both Daniel and Julie’s Hansons move back to their hometown of Nottingham to enter the business.

Having trained in design and pattern cutting under his father for several years, as well as studying fashion design and fine art at the Royal Academy of Fine Arts in Antwerp, Belgium, Nicholas Hanson begins to design garments in consultation with his father. His first solo collection for the brand is AW2018/19 and he continues his practice at Crossland House as creative director.

Alongside work in music composition and performance, Julian Hanson is appointed as web sales and storytelling.

2018

T&A HRH

HRH

Turnbull & Asser commissions Daniel Hanson to produce designs and garments to be given to HRH William and Catherine, Duchess of Cambridge as wedding presents.

2011

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47 Ronin

265 Outfits made for feature film ‘47 Ronin’ (Staring Keanu Reeves). Daniel is in his creative element, and the period designing and producing these garments is a very proud project for all staff involved.

2011

Kimono Hall

The new Kimono Hall

Harrods opens a display site for Daniel Hanson Kimono. Daniel curates his own products alongside commissioned artworks and becomes very interested in the idea of displaying and thinking about garments as works of art, rather than items of clothing.

2010

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Finding our home

The existing company premises are purchased in Nottingham. Daniel christens the building ‘Crossland House’ after his adopted father: Richard Patrick Crosland Hanson.

2007

2007

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Neiman Marcus stores: 100 years

Limited edition Kimono commissioned to celebrate the centenary of the prestigious Neiman Marcus stores

2007

Accolade

Daniel Hanson cited as ‘The Sistine Chapel ceiling of Dressing Gown Luxury. (Simon Carter) The Independent.

2005

2005

Coming Home

Daniel Hanson returns to Nottingham and re-establishes the company with a focus on high value, low volume product design and manufacturing. Trading company is returned to the ownership of the Daniel Hanson partnership, and they are still entirely independent and family owned to this day.

2004

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On MTV

Ozzy Osborne enters the world of Celebrity TV in a Daniel Hanson dressing gown.

2002

2002

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Salvation

The Daniel Hanson trading company is financed by Bonsoir of London. Nottingham manufacturing is disbanded and moved to Bonsoir’s manufacturing base in Crewkerne, Somerset. Daniel is appointed as production controller of Bonsoir products and continues to grow his own brand.

1999

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Troubles

Daniel Hanson creates a separate factory to manufacture fully hand-canvassed suits in the UK and runs out of money.

1999

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In the movies

Penny Rose commissions costume designs for Entrapment (Sean Connery & Catherine Zeta-Jones).

1998

1998

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Hitting #1

Elton John first buys Daniel Hanson robes.

Michael Jackson closes Harrods to shop and purchases two Daniel Hanson pashmina dressing gowns.

1997

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Daniel the tailor

Serious development of a bespoke hand-canvassed tailoring range for men begins.

1996

1996

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Local Recognition

Small business of the year awarded to Daniel, Julie and their extended team of around 60 skilled workers for their contribution to the local economy, and the international luxury goods market.

1995

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The beauty of Kimono

The Company shows in Japan for the first time and Daniel Hanson begins to discover the origin and beauty of traditional Kimono.

1994

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Retail Opportunity

Daniel and Julie open offices and a small retail store in Nottingham, a few hundred metres from their factory facility, to showcase the brand locally.

1994

Expansion

The business moves into a larger premises inside of Radford Mill in Nottingham where it remains for several years. During the late 90’s, the factory becomes a second home to the Hanson family, including hosting ‘after school club’ sewing lesson to the three Hanson children; Rosamund, Julian & Nicholas.

1992

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Julie and Daniel

Daniel Alexander Nicholas Patrick Hanson, and Julie Abigail Young are married. The same year, their first child Rosamund Hanson is Born. Daniel is consultant menswear designer to several successful brands during the 80’s and has a vision of Designing full time for his own brand.

The banks will not grant Daniel a loan and so, Julie Young is the first person to invest personally in Daniel’s dream of a luxury dressing gown business.

During this initial stage, whilst Daniel is working as principal lecturer of fashion design & textiles at Nottingham Trent University near their home, the first 3000 garments produced by Daniel Hanson are cut on the kitchen table and manufactured in a small workshop in their home which is still the ‘Hanson House’ to this day.

1989

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Daniel Hanson for Derek Rose

Derek Rose Ltd, employs Daniel Hanson as a design consultant and partly finances the production of the first full Daniel Hanson collection to be sold.

1989

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New York

Daniel Hanson takes the first collection to New York to show at Salon De Lingerie. Ensuing orders need financing.

1988

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Harrods #1

Harrods buy the first collection of Men’s Nightwear.

1988

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15 years of collecting dressing gowns

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5 years of collecting dressing gowns from charity and junk shops, become the inspiration for the first Daniel Hanson collection. During this same year Daniel meets, by chance, the Harrods men’s Nightwear buyer on a train.

1987